Cincinnati has 55,602 owner-occupied homes. Give us the address of a roof you’re working on and we call the homeowners around it, using your company’s name.
Your neighbors can already see your work. Nobody’s called them.
Roofing in other Ohio cities
Cities › Cincinnati, OH › Roofing
Half of Cincinnati’s homes were built before 1951. Most of them are on their third or fourth roof by now, and plenty of owners have no idea how old the current one is — which is exactly the question your caller can offer to answer.
80.7% of the city’s housing was built before 1980. Only 38.4% of Cincinnati’s homes are single-family detached houses, so we skip the apartment blocks and call the owner-occupied houses closest to your job first.
Calling 1,000 homeowners around a job in Cincinnati costs $500. One inspection that turns into a replacement covers it many times over.
Source: U.S. Census Bureau, American Community Survey 2019–2023 5-year estimates, for the city of Cincinnati, OH.
A purchased lead is a race you paid to enter. A neighborhood you’ve worked is something you already own — you just have no way to talk to it.
Homeowners don’t want a roofer. They want one in a particular week — and these are those weeks.
Hail and high wind don’t pick one house. For the next two weeks every homeowner under that cell is wondering whether they should have someone look. The roofer who calls first books the inspections. Everyone else turns up to bid on a decision that has already been made.
"We’re replacing your neighbor’s roof at 412 Maple" is the most credible opening line in home services. It’s specific, it’s true, and the homeowner can check it from their own driveway.
A new roof is a billboard for about a month. Call the block while it’s still the newest thing on the street and the work does most of the selling.
Real people on the phone, working from what you tell us about the job. Not a recording, and not a robot reading your website back to them.
Sample opening · Roofing
“Hi — is this the homeowner? My name is Dana, I’m calling for Ridgeline Roofing. We’re the crew doing the tear-off at 412 Maple this week. After the hail that came through last month we’re doing free inspections while we’re in the neighborhood — would it be worth having someone take a look at yours?”
You give us the job address and what you want offered. We write the rest and brief the callers.
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