Real estate data & software
HousingLeads owns the property data that powers real estate prospecting, and builds the tools agents use to work it: Circle Prospecting AI and Protect Your Leads.
// MLS · Homeowner · Property · Roof & AC permit data
HousingLeads owns both. Underneath sits our property data — MLS, homeowner, home, and roof & AC permit records. On top sit the tools that put it to work: Circle Prospecting AI to fill the funnel, ReQualify Your Leads to revive the list you already own, and Protect Your Leads to keep the deals you earned. Same foundation, the whole life of a lead.
The software
Each is a focused business in its own right, and all three run on the HousingLeads data layer — together they cover a lead from the first conversation to the closing table, and back again.
Turn a neighborhood into a pipeline.
AI-powered prospecting that helps agents work a farm the way top producers do — identifying the right homeowners around a listing and starting real conversations at scale.
The dead leads that are still alive.
Upload your old lead database. We cross-reference every email and phone against property ownership nationwide, then hand back the leads who still don't own in your area — the ones worth working again.
Agents leave. Your deals shouldn't walk with them.
Turnover is the business — the question is whether departing agents closed deals off your leads without compensating you. Protect Your Leads gives team leaders the record, and the leverage, to make it right.
ReQualify Your Leads · spotlight
Every agent has a graveyard of old leads they stopped calling. The list was never the problem — it was not knowing which of those people already bought, and which are still sitting in your market with nowhere to live.
Those are the names worth another call. ReQualify hands you a clean, re-prioritized list, so your prospecting time goes to people who can still transact — not to owners who quietly closed years ago.
Bring your whole lead database — email and phone, any format, no pre-cleaning. Old CRM exports welcome.
Every contact is cross-referenced against property records across the country, then classified against your target area.
You receive the leads who still own nothing in your area — re-prioritized and ready for the next call.
Protect Your Leads · spotlight
Every team leader has lived this. You recruit an agent, train them, hand them leads bought with your own dollars — and one day they're gone. Turnover was never the problem. Not knowing what walked out the door with them is.
Protect Your Leads keeps the receipts. Every lead you provide is on record and tracked through to closing — so a departure can't quietly turn your pipeline into someone else's paycheck.
Each lead you assign is tied to the agent and the date — a clean record of what your money actually bought, before anyone leaves.
Those leads stay tracked through pending and closed — even when the agent has already walked out the door.
When a funded lead closes uncompensated, you have the documentation and the leverage to make it right.
The data layer
Our software runs on proprietary real estate data. The same datasets pipe straight into your CRM, model, or dialer.
Listings, solds, and comps.
Active, pending, and sold inventory with full price and status history — the market context behind every valuation and listing alert.
Who owns it — and how to reach them.
Owner of record with contact detail, tenure, and equity picture. The difference between a property list and a conversation you can actually start.
Everything about the property itself.
Physical characteristics, tax assessment, and modeled value for every parcel — the attributes that let you target, score, and underwrite at scale.
The signal most data misses.
Roof and HVAC permit activity down to the address — a hard signal of home condition, spend, and timing that powers contractor targeting, condition scoring, and seller-intent models.
How we build
Every HousingLeads company shares the same operating principles.
We build for the person doing the work — practical tools that fit how agents actually prospect, follow up, and close, not another dashboard to babysit.
AI is a means, not a mascot. We apply it where it removes real friction — sharper targeting, faster outreach, earlier warnings — and nowhere it doesn't.
Most tools own one moment. We own the arc — from the first conversation in a neighborhood to the referral years after closing.
About HousingLeads
HousingLeads.com owns the property data — MLS, homeowner, home, and roof & AC permit records — and builds the software that turns it into deals: Circle Prospecting AI, ReQualify Your Leads, and Protect Your Leads.
We started from a simple observation: agents spend fortunes generating business, then quietly lose a large share of it — to leads they never worked, old lists they wrote off too soon, and relationships that drifted to someone else. Fixing only one stage leaves money on the table. So we build for all three — fill the funnel, revive the list you already own, and keep the deals you earned — on data we own end to end.
That data doesn't stay locked in our apps. The same datasets are available to license and pipe into your CRM, model, or dialer. HousingLeads is the shared foundation underneath it all: the same agent-first philosophy, the same standard of craft, the same belief that the tools should do the heavy lifting.
Get in touch
Whether you're an agent looking for the tools, or a partner exploring our data, we'd like to hear from you.
// greg@circleprospecting.ai