Subdivisions go up together, so their systems fail together. We call the New Orleans homeowners around the job you’re already on.
One neighborhood, one build year, one wave of failures.
HVAC in other Louisiana cities
Cities › New Orleans, LA › HVAC
The median home in New Orleans was built in 1959. 13.8% of homes went up since 2000, and the equipment put in back then is now 15 to 25 years old — the age when systems start failing on the hottest and coldest days of the year.
61.9% of New Orleans homes heat with electricity — heat pumps, electric furnaces and baseboard — so in a lot of houses one system is doing both the heating and the cooling, all year.
When you replace a system on one street, the houses beside it were usually built by the same builder in the same year, with the same equipment. Calling 1,000 of them costs $500.
Source: U.S. Census Bureau, American Community Survey 2019–2023 5-year estimates, for the city of New Orleans, LA.
A purchased lead is a race you paid to enter. A neighborhood you’ve worked is something you already own — you just have no way to talk to it.
Homeowners don’t want a HVAC company. They want one in a particular week — and these are those weeks.
The week the weather turns is the week every marginal system finally quits. Homeowners who wouldn’t have taken your call in April will book a tune-up in the first 90-degree spell without arguing about the price.
A van parked two doors down turns a cold call into a local one. "We’re working on your neighbor’s system this afternoon and we have room for one more stop" is an offer, not a pitch.
Everything on that street was installed the same year by the same builder. When one condenser goes, the rest aren’t far behind — and you already know which street it was.
Real people on the phone, working from what you tell us about the job. Not a recording, and not a robot reading your website back to them.
Sample opening · HVAC
“Hi — is this the homeowner? I’m calling for Meridian Air. We have a van on your street this week doing a system replacement, and while we’re out here we are offering neighbors a no-charge system check before the hot weather. Would that be useful?”
You give us the job address and what you want offered. We write the rest and brief the callers.
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